In 2019, email marketing focused on the approach to mobile and interactive marketing, event-based email marketing, personalized email marketing, an automated email marketing system and many other trends. For experienced marketers, it is essential to think carefully about the landscape and develop an email marketing strategy that is imbued with all of the above tips and will be highly successful in 2020 with a successful email marketing approach. In short, the landscape of the email marketing dynasty in 2020 will be very similar, but an advantage compared to what it was in the volatile year of 2019. In this blog post, we will discuss the email marketing landscape from 2019 and the way forward for email marketers as we enter 2020. Your company’s website has to be the best of friends with mobile support if you want your email marketing campaigns to be as successful as possible. It’s fair to say that these trends have become even stronger in the new year, and will no doubt find their way into the 2020 guidelines for successful email marketing campaigns. It cannot be stressed enough that automation of email marketing will be a priority in 2020, just as it was in 2019. The 2019 email marketing landscape and the path marketers will take in 2020 One of the best reasons email marketing is an important part of product marketing is the fact that for every dollar spent on email, the return on investment in terms of follow-up conversions is significant. The recipe for success for email marketers is a combination of social media marketing and email marketing. Email marketing has always been an excellent platform for collecting data on users and better understanding their behavior. Mobile email marketing for businesses starts with a mobile website. CTAs are becoming more pressing in the mobile email marketing game, but also more subtle.